Method - Brainstorm session
DescriptionA brainstorm session is a method to collect information on stakeholders in order to identify them through a group discussion. With this method a pre-determined topic can be discussed in-depth and information on the stakeholders perspectives and interests can be collected. It is a way to reach a good understanding of the stakeholders views.
PurposeCollect information on stakeholders interest and perspectives to be able to identify stakeholders.
Guidance on performing this method
- Adequate preparation is needed:
- decide on issue to discuss in the group, who to invite and how to stimulate discussion.
- A skilled facilitator is needed for the brainstorm session
- A room with facilitation materials is needed (e.g. flip-chart)
- Brainstorm session to be held
- During the brainstorm session a report on the session is useful in order to structure the collected information on the different stakeholders perspectives and interests, and issues discussed.
- A stakeholder identification can be made based on the collected information during the brainstorm session.
- Efficient in use of time and budget
- Possible to reach group consensus over stakeholder categories
- Particularly useful for generating data on complex issues that require discussion to develop understanding
- A skilled facilitator is required to guide and stimulate a good discussion with the participants. This is needed to collect the range of different views from the various people in the group.
- This method is less structured than other available methods.
References to be fully worked out (Tara)
- Reed et al 2009,
- Hermans 2005